How to Write Recruiting Emails
The 4 Ingredients of an Effective Recruiting Email from the Gild blog
- A click worthy subject line: hint towards the content, make it conversational, inspire action, make it personalized. Don’t make it vague and “massmail-y”.
- Tailored body content: hint towards candidate’s work, explain what you are looking for, don’t ramble about company, explain why you are reaching out to them
- Clear and simple call to action: have only one, can be schedule a call (give options), can be go to a page (send link), make it stand out from the body of the text.
- Detailed signature line: Include name, contact info, social profiles. No fancy graphics!
Thoughts on Recruiting Emails from TechTalentDigest
- You are speaking to somebody who knows a lot more about tech than you – so never ever try to wing it and sound important.
- That said, no need to “act dumb” either. Speaking to the top of your intelligence will make for richer conversations and emails.
- Personalize one way or another, just do it: of course it would be better to ask a few pointed questions about a candidate’s github repo. But you’ll go a long way if you just personalize it on anything. Even if its sports, school, hobbies.
- Follow up, and call: you spend all this effort trying to craft a great email only to see it wither away in inbox oblivion. So follow up, and call.
How (not) to write recruiting emails by Alex McCaw
Here is what not to do.
- Canned, with only the name changed.
- Asking people to email their CV and resume.
- Not mentioning company name, only unspecified “client”
- Urging you to spam your friends
- Showing general tech incompetence, and mentioning rockstars and ninjas
- Advertising in the wrong city.
Programming concepts for Non-Programmers
Benjy Weinberger is a director of engineering at Foursquare in San Francisco. He has broken down the broad concepts of Computer Science into a few easily digestible blog posts. What is so awesome about this series is that it gives you a bottom up explanation of how it all works, so you never feel like your floating in buzzword BS. Now you have no more excuses!Google+